Marketing Awareness General Knowledge Questions are arranged on this page. You need to practice the Marketing Awareness General Knowledge Quiz and know the answers to all the questions. Various competitive exams are placing a major importance on marketing awareness in order to see the knowledge of individual on Marketing.

Do you ever think of a magical quiz which is a superb mantra for getting success in any competitive field? This page provides that Quiz on Marketing Awareness which is very helpful for the individuals to crack any exams effortlessly and easily. There several competitional exams that possess this marketing awareness such as Bank Exams like IBPS, SBI, PO CLERK, LIC. So to have better knowledge of it we are providing “Marketing Awareness Quiz “to crack any exam easily.

Marketing Awareness Questions:

Q.1. What are the 4 “Ps” in marketing?

a) Product, Price, Population, Promotion
b) Production, Price, Place, Promotion
c) Product, Price, Place, Promotion
d) Production, Price, Population, Promotion
e) None of these

Q.2. Stages of Life Cycle of a Product in order are

a) Introduction, Maturity, Stagnation, Decline
b) Introduction, Growth, Maturity, Decline
c) Introduction, Saturation, Maturity, Decline
d) Introduction, Decline, Growth, Maturity
e) None of these

Q.3. The division of products into several groups on the basis of their similar characteristics is called

a) Labeling
b) Branding
c) Standardization
d) Grading
e) None of these

Q.4. Channels of Distribution come under the purview of which of the following.

a) Place Mix
b) Product Mix
c) Promotion Mix
d) Price Mix
e) None of these

Q.5. What are the 4 “Cs” in marketing which come under strategic planning?

a) Cost, Consumer, Conditions, Capital
b) Cost, Consumer, Communication, Capital
c) Cost, Consumer, Communication, Convenience
d) Cost, Consumer, Capital, Convenience.
e) None of these

Q.6. What is penetration pricing?

a) setting a similar price as competitors
b) setting a low price to gain market share
c) setting a higher price to stand out in the market
d) setting a higher price and then lowering it to attract atteming
e) None of these

Q.7. What is the full form of SBU?

a) Strategic Buyer’s Unit
b) Static Business Utility
c) Supportive Buyer’s Utility
d) Strategic Business Unit
e) None of these

Q.8. An organization which has a unique strategy, or is able, to deliver goods and services more efficiently to the consumers because of its unique capability, over its competitors; is said to have:

a) Competitive Advantage
b) Strategic Advantage
c) Marketing Advantage
d) Technological Advantage
e) None of these

Q.9. In which of the following market structures is the degree of control over the price of its product by a firm very high?

a) Imperfect Competition
b) Perfect Competition
c) Oligopoly
d) Monopoly
e) None of these

Q.10. An oligopoly market where there is one firm which dominates the market, can also be considered as the leader of the group, such oligopoly market is known as:

a) Competitive Oligopoly
b) Pure Oligopoly
c) Partial Oligopoly
d) Non-competitive oligopoly
e) None of these

Marketing Awareness Answers:

Q.1 c) Product, Price, Place, Promotion
Q.2 b) Introduction, Growth, Maturity, Decline
Q.3 d) Grading
Q.4 a) Place Mix
Q.5 c) Cost, Consumer, Communication, Convenience
Q.6 b) setting a low price to gain market share
Q.7 d) Strategic Business Unit
Q.8 a) Competitive Advantage
Q.9 d) Monopoly
Q.10 c) Partial Oligopoly

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Also Read: Computer Awareness Questions

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