Marketing Awareness General Knowledge Questions are arranged on this page. You need to practice the Marketing Awareness General Knowledge Quiz and know the answers to all the questions. Various competitive exams are placing a major importance on marketing awareness in order to see the knowledge of individual on Marketing.

Do you ever think of a magical quiz which is a superb mantra for getting success in any competitive field? This page provides that Quiz on Marketing Awareness which is very helpful for the individuals to crack any exams effortlessly and easily. There several competitional exams that possess this marketing awareness such as Bank Exams like IBPS, SBI, PO CLERK, LIC. So to have better knowledge of it we are providing “Marketing Awareness Quiz “to crack any exam easily.

Marketing Awareness Questions:

Q.1. Economic model of motivation is developed by 

a) Rath 
b) Marshal 
c) Clark 
d) Stanton 
e) Philip Kotler and Armstrong 

Q.2. Joining with foreign companies to produce or market product and service is called?

a) Direct exporting
b) Indirect exporting
c) Licensing
d) Joint-Ventur
e) None of these

Q.3. What is mean by Delivery Channels?

a) Sales Outlets
b) Channel Finance
c) Purchased Goods
d) Product Shelf – life
e) Courier Person

Q.4. The systematic gathering, recording and analyzing of data with respect to a particular market is known as?

a) Market Profile
b) Market Research
c) Market Segmentation
d) Market Share
e) Market Updating

Q.5. Market segmentation means

a) Segmentation of sales teams
b) Allocation of territory
c) Sales arrangement
d) Segmentation of target group according to their needs
e) All hospitals

Q.6. Market Research is used for

a) Selecting the right product 
b) choosing the sales persons 
c) Selecting proper marketing strategies 
d) Deciding the selling price 
e) All of these

Q.7. Who coined the term MBO?

a) Peter Drucker 
b) American Marketing Agency 
c) Philip Kotler 
d) George Roth 
e) None of these

Q.8. The expansion of the definition of marketing to include non business activities adds which one of these examples to the field of marketing?

a) Proctor and Gamble selling toothpaste
b) St. Pauls Church attracting new member
c) PepsiCo selling soft drinks
d) Lever’s donating 25 pence to a charity with every pack purchased
e) None of these

Q.9. Marketing channels for banks are –

a) ATMs and back office set ups
b) Only branches
c) Bank branches and ATMs
d) Both 1 and 2
e) None of these

Q.10. Which of the following may be classified as FMCG?

a) Printing Machines
b) Tobaco Product
c) Life Saving Drugs
d) Coin Vending Machines
e) Industrial Goods

Marketing Awareness Answers:

Q.1 b) Marshal 
Q.2 d) Joint-Ventur
Q.3 a) Sales Outlets
Q.4 b) Market Research
Q.5 d) Segmentation of target group according to their needs
Q.6 e) All of these
Q.7 a) Peter Drucker 
Q.8 b) St. Pauls Church attracting new member
Q.9 c) Bank branches and ATMs
Q.10 b) Tobaco Product

Also Read: Selected Computer Awareness Questions: Test Series – 18

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