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Marketing Awareness Questions: Test Series – 1


Marketing Awareness General Knowledge Questions are arranged on this page. You need to practice the Marketing Awareness General Knowledge Quiz and know the answers to all the questions. These questions are very important so you need to practice the Marketing Awareness General Knowledge questions. Hence, check all the Marketing Awareness General Knowledge Questions carefully.

1. Which among the following involves Physical means of carrying goods?

a) Transportation
b) Warehousing
c) Merchandising
d) Communication
e) Distribution Channel

2. In which stage of the product Life Cycle (PLC) the Profits are low / negligible?

a) Introduction,
b) Growth
c) Maturity
d) Decline
e) none of the above

3. “Conversion” in sales language means –

a) Converting a buyer into a seller
b) Converting a seller into a buyer
c) Converting a prospect into customer
d) All of these
e) None of these

4. Consumer Information source-

a) Personal source and commercial source
b) Public source
c) experiential source 
d) all of the above
e) None of these

5. In a Marketing process in today’s world _.

a) Only standard products are sold 
b) The seller needs to have product knowledge
c) The seller should ensure customer satisfaction 
d) Only quantum of sales matters.
e) All of these

6. In Marketing Mix 4 P’s Imply –

a) Product, Price, Place, Promotion 
b) Product, Price, Policy, Place
c) Place, People, Product, Promotion 
d) All of the above 
e) None of these

7. Leads can be provided by –

a) friends relatives
b) Websites
c) Directories
d) All of these
e) None of these

You may also like: Profit and Loss Questions for Competitive Exams – Test Series – 1

8. A good seller should have the following qualities-

a) Developing the work
b) Submissive
c) Sympathy
d) All of these
e) None of these

9. Marketing means-

a) Selling of Banks 
b) Merger of Banks
c) Selling bank’s products and services 
d) None of these
e) All of these

10. In the context of globalization, BPO means-

a) British Petroleum Organization 
b) British Passport Office
c) Business Process Outsourcing
d) Business Process Orientation
e) All of the above

Answers:

Q.1. a) Transportation
Q.2. a) Introduction,
Q.3. c) Converting a prospect into customer
Q.4. d) all of the above
Q.5. c) The seller should ensure customer satisfaction 
Q.6. a) Product, Price, Place, Promotion 
Q.7. d) All of these
Q.8. d) All of these
Q.9. c) Selling bank’s products and services 
Q.10. c) Business Process Outsourcing

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